"AGENTSPACE" is a comprehensive plan consisting of the concept, space and visual design for a pop-up exhibition of GENTSPACE, high-end menswear. Inspired by the lifestyle of a typical gentleman, GENTSPACE has helped shape the image of urban gentlemen through its elegant, casual and high-quality clothing. They had started their collaboration with Vitale Barberis Canonico, an Italian fabric brand with 300 more years of history. They hope to show that GENTSPACE is traditional but also vibrant through a unique representation."AGENTSPACE" 是 "DEVOLUTION 退化建筑" 为男装品牌 GENTSPACE 定制的涵盖概念、空间、视觉的 POPUP 综合展览方案。这个以绅士生活为灵感的男装品牌一直以来通过优雅与随性兼备、品质精良的服装塑造着新都会绅士形象,今年更开启了和拥有300年历史的意大利面料品牌 VBC (Vitale Barberis Canonico) 的合作。他们因此希望通过一次独特的呈现来让人了解 GENTSPACE 遵循传统同时又充满活力的一面。
The plan of the exhibition
展览平面图
GENTSPACE’s regular store display is set up like a modern gentlemen’s “living space”. In this pop-up show, we would like to break the serious, old-fashioned and casual-luxury stereotypical image brought by the word “gentleman” by expanding the dimension of the “space” into an imaginary one. We hope to widen the definition of a word that represents much more than just elegance and taste.GENTSPACE 的常规店铺空间展示的是现代绅士的 "Living Space"。而我们希望在 POPUP 中延伸 "Space" 的维度,使其成为一个关于"绅士"这个词汇的 "Imagination Space",打破被传统、严肃、Old Fashion 或轻奢等词所描绘的既定"绅士"形象,为这个代表优雅品味,同时蕴含深刻意涵的词汇展开更开阔的想象空间。
Entrance facade
入口立面
"AGENTSPACE" was born in such a preset. It started with a secret agent task that seeks the answer to “Gent’s age?”. Behind the hidden door of an exquisite tailor, there lies a maze interspersed with scenes of parks, offices, back alleys, casinos and washroom. In the maze, one can wander around with a champagne glass, play Texas poker with another agent, or encounter a future agent with long ears in the back alley. It is an immersive experience that blends performance, runway show and gaming. When a “gentleman” is put into such fantasy or surrealism, the answer to “Gent’s age” is found."AGENTSPACE" 正是在这样的预设中诞生。它以一次寻求 "Gent’s Age?" 答案的特工任务作为线索。在一家精致的裁缝铺暗门背后,藏着一个穿插着公园、办公室、后巷、赌场、盥洗室等场景的迷宫。在其中,人们可以拿着香槟在公园交头接耳,或者同另一些特工打一场德州扑克,或者在后巷,长着长耳朵的未来绅士会与你擦肩而过。它是一次融合表演、走秀和游戏感的沉浸式体验。而当“绅士”被置入这些奇幻或超现实场景时,已给了 "Gent’s Age?" 答案。
H GS PARKH区 GS PARK
Axonometric drawings & effect pictures, H
H区轴测图以及效果图
A The Tailor's
INTERLACED TRADITIONA区 裁缝店
INTERLACED TRADITION
Axonometric drawings & effect pictures, A
A区轴测图以及效果图
B The Office
SHARP MINDB区 办公室
SHARP MIND
Axonometric drawings & effect pictures, B
B区轴测图以及效果图
C Cash in your chipsC区 筹码兑换
Axonometric drawings & effect pictures, C
C区轴测图以及效果图
D Back Alley
COLLIDE WITH NEW AGED区 后巷
与新世代碰撞
Axonometric drawings & effect pictures, D
D区轴测图以及效果图
E Texas Hold'em
ADVENTUROUS SPIRITE区 德州扑克
冒险精神
Axonometric drawings & effect pictures, E
E区轴测图以及效果图
F WashroomF区 盥洗室
Axonometric drawings & effect pictures, F
F区轴测图以及效果图
G White Space
IMAGINATION NEVER CEASEG区 白空间
想象力永不停止